HTC's Major Announcement: HTC Partners with 'Beats by Dre' for Integrated Devices

Discussion in 'Android News' started by dgstorm, Aug 11, 2011.

  1. dgstorm

    dgstorm Editor in Chief
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    It turns out that Malvado's story yesterday giving us a "heads up" on the "major" HTC announcement was absolutely correct. Yesterday, we were teased that HTC would make a "major announcement" today. The official announcement has been made and it turned out to be a partnership with "Beats by Dre". If you are unfamiliar, Beats by Dre (a.k.a Beats Electronics) is a music production company that also sells audio accessories like headphones. It was started by famed rapper Dr. Dre. In the music industry, it is a well recognized brand, and the partnership means that HTC will actually be coming out with Beats by Dre branded integrated Android devices and accessories. Above is an official video for the announcement, and below is the full press release.

     
    #1 dgstorm, Aug 11, 2011
    Last edited: Aug 11, 2011
  2. nikecar

    nikecar Active Member

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    kinda hillarious that they used a track that wasn't from Dre.
     
  3. cirtbrethren

    cirtbrethren Member

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  4. Zues532

    Zues532 New Member

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    That's a shame.
     
  5. GrillMouster

    GrillMouster Member

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    Since when is Dr. Dre a member of the Black Eyed Peas?
     
  6. dgstorm

    dgstorm Editor in Chief
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    Yep... I didn't catch that. The source I got this from was a bit vague and made it seem like he was from that group, which seemed off to me, but I wasn't sure... fixed now. Thanks for the heads up.
     
  7. JayR_

    JayR_ Theme Developer
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    this is a major announcement? wow...lame...
     
  8. nikecar

    nikecar Active Member

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    Fergie in drag

    Sent from my ADR6350 using DroidForums
     
  9. Malvado

    Malvado DF News Team/Mod
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    They've (BEATS) been using this song to let the potential buyers feel the hit of the bass on the headphones.
     
  10. jroc

    jroc Silver Member

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    Sorry...but this made my day...LOL!!!

    I dont know tho....back before NWA...back before World Class Wrecking Crew...there is a pic of Dre floating around with some...questionable clothes on. Wrapper might be the right word..
     
  11. nikecar

    nikecar Active Member

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    Thanks for the obvious.

    The point was that of all the songs they've could have used from Dre, they went outside to get another song.You'd think they'd use one of his, or something he created, instead of the BEP
     
  12. riko540

    riko540 Member

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    Sooo.....they are just making headphones and speakers for HTC phones?
     
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