Editor in Chief
- Dec 30, 2010
- Reaction score
- Austin, TX
The big two carriers, Verizon and AT&T have to be feeling some small pinch in the market. T-Mobile had a monster year adding 8 Million new subscribers, but even Sprint did well by adding nearly 1 Million new subscribers in Q4. If both T-Mobile and Sprint are growing, then that must be slowing the growth of someone, right?
Regardless of whether this really affected AT&T and Verizon much, these numbers are nothing to ignore, and we can bet that AT&T and Verizon executives are finally taking notice (if they haven't already). Sprint's reason for success last quarter was their most recent big push to grab new customers by offering big incentives. From buying out competitor's contracts, to offering "cut your bill in half" plans, Sprint was very aggressive in courting people away from the practical duopoly of AT&T and Verizon.
Sprint's big numbers allowed them to stay in third place despite T-Mobile's massive gains in the year. Whether you are a fan of Sprint or not, keep in mind that their success in competition is good for us consumers as it creates more pressure on Verizon and AT&T to stay competitive too.
Let's see more of this in 2015!