- Oct 6, 2011
- Reaction score
NBC has decided to run a promo on SuperBowl Sunday which will allow you to stream the SuperBowl on your PC or Mac through NBCSports.com or on your Ipad or Ipod touch through the NBC Sports Live Extra App. Traditionally you would need a cable subscription to access the live feed, but for 11 hours on Feb 1st you will not need a cable login. NBC is hoping to gain consumer awareness for their TV everywhere programming. You will be able to access the full Super Bowl XLIX, Full Super Bowl Halftime Show, Pre and Post game coverage, as well as an episode of The Blacklist.
With the SuperBowl basically being the Christmas of advertising campaigns I am wondering if NBC is testing the waters here. So many younger folks are going cable free these days and are using services like HULU, and Netflix. NBC is losing out on these eyes for their ads. Maybe if they are able to get enough eyes on the streaming ads we can see more of this in the future. You can download the NBC Sports Live Extra app in the Play Store for your Android device. It looks like NBC will be able to stream live to PCs and Tablets, but not phones since Verizon has the contract on NFL mobile.