Editor in Chief
- Dec 30, 2010
- Reaction score
- Austin, TX
A new report from the marketing analysis company, Nielsen, shows that people who purchased smartphones over the last 3 months, bought twice as many Android phones as they did iPhones. According to the research, during the last 3 month period, ending in August, 56% of all smartphones bought by consumers were Androids, while 28% were the iPhone, 9% were Blackberry, and the final 6% were listed as "other."
Also, here's a quote from the BGR article with a few more tidbits,
It'll be interesting to see how much the release of the iPhone 5 will impact Android sales, and for how long. If memory serves me, the last time this happened, when Verizon got the iPhone 4, things didn't swing toward Apple for very long... maybe a month or two. Still, even if that does happen, Apple's iOS has a big deficit to hurdle. It is unlikely they will surpass these numbers. What do you guys think?In terms of smartphone platform market share as of the month of August, Nielsen shows that 43% of smartphone owners had an Android device, 28% had an iOS smartphone and 18% owned a BlackBerry. Looking forward to the fourth quarter, however, Nielsen sees a big swing coming for iOS as Apple readies its next-generation iPhone 5. “Every time Apple launches a new iPhone or makes it available on a new wireless carrier, there is an increase in their sales,” Don Kellogg, Director of Telecom Research & Insights at Nielsen, wrote on the Nielsen’s blog. Smartphone owners made up 43% of the U.S. cell phone market in August according to Nielsen. A second chart from Nielsen’s report follows below.
Source: BGR and Nielsen