Yeah, the friend/family member won't have much success. I'm still on the family plan with my family since I don't want to lose my unlimited. Hehe. My entire family has the Maxx except for me, D4. Even my mom has a better phone than me. Lol. If only there is a phone that has the Maxx battery, Rezound's camera, and D4's awesome keyboard, I will definitely will go ahead and purchase retail. I'm still waiting if there will a D5, but I just don't know. I'm thinking about selling my D4, but I doubt that i'll fetch good money for it.