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Nothing you can do other than to increase brightness to 100%, and block ambient light from your line of sight (cup your hands to shroud the phone). The technology to make displays has yet to come up with a fully reflective full-color display that is visible in daylight direct sun like a printed color picture is. The reason is that the light used to produce the display is not yet bright enough to overtake the brightness of the sun, and your eyes will close the iris to block out light so that it can see without squinting. Once the iris closes fully, the light from the phone's display is diminished by about 70-80%, leaving the screen looking outdoors, like it would at 20% brightness indoors.
Until battery technology and display technology both reach their epitome, we'll be dealing with brightness issues. Laser fired displays can resolve this but they have yet to put a laser display into a phone (that I am aware of).
The reason that you can view a full color photo or other printed document in sunlight and see it brightly but can't see the display, whereas in darkness inside you can't see the photo but can clearly see the display is because the display produces light but does not reflect light, so unless the display's brightness can be increased in ranges comparable to ambient light, or reflective full color display technology is introduced that is comparable, the display will appear dark. The photo doesn't produce light, but reflects the light cast upon it, so the brighter the light it is being illuminated with, the brighter the picture. The result is in direct sunlight, the picture looks as bright (if not brighter) than indoors under artificial light.
Qualcomm has created the Mirasol display, a technology that gives a limited range of color and contrast in full sunlight but doesn't compete with a printed photo.
Wow thanx! My bionic I could see great outside even with the screen protector covering sensor. Guess only thing that's better on bionic so far. Yeah switched off auto brightness and turned upto 100% still was dim. Owell
Great explanation, FK! Even though the Maxx's display is not as viewable in sunlight as I'd like it to be, I must say that it's league's ahead of the display on my previous phone (a Droid Incredible). That one was TOTALLY useless in sunlight.