That headline is correct. Samsung's cutting edge new virtual reality headset, the Gear VR, is now available for purchase at Samsung's website. Samsung is calling this first consumer product the "Innovator Edition," and it is meant to showcase their new technology for Samsung devices users who fit into a specific category. Basically, it only works with the Samsung Galaxy Note 4, which is required to operate the device, so owners of that device fit into the proper category.
The Gear VR is surprisingly affordable at $199.99. Of course, its biggest limitation is its requirement of a Galaxy Note 4. The Oculus Rift powered headset is one of the first steps to realizing the dream of VR that was touted back in the 80's, yet never realized. Of course, even though it's quite a bit further down the road than it was before, there's still a way to go before VR truly develops into a must-have technology and becomes "mainstream."
For those who have a Galaxy Note 4 and want to have a cutting edge stocking stuffer this season, here's the link: Samsung Gear VR Innovator Edition