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Mobile Tag: Old Spice

dard12

Member
Well I'm not sure how many of you actually have an Xbox 360, but I've got a question about an advertising campaign that Old Spice is doing on the XBox market.

So I'm flipping through the different videos and such on the Old Spice advertisement and one of the links was Downloads>Mobile. So I click the Mobile and a screen pops up with a Mobile Tag (pictured below) and then is says "Snap this mobile tag for free wallpapers and a ringtone, or text "OLDSPICE" to 32774."

Well I've tried a couple QR code reading apps and have been unsuccessful. Tried Google Goggles, Barcode Scanner, and Mobile Tag.

What am I doing wrong?

Any suggestions?
 
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