"3 ounces of 24 karat gold"

, I seriously don't think so. 3 ounces would be $3,600.84 at today's spot price of $1,200.28 per ounce at a minimum (just for the gold, not including the price of the watch itself)! Not to mention, anything made of 24 karat gold would be too soft to use as a watch casing, making it subject to scratching and even to dents with relatively light dings.
There might be 3 grams of 24 karat gold, but then it is probably not 24 karat either, since again it would be too soft. They may have used 3 grams of 24 karat gold in the process, meaning it has 3 grams smelted into a gold alloy that is maybe a 14 karat casing. I'm still saying that even 14 karat gold is unlikely and that if it contains any real gold at all, it's probably either plating or at the most 10 karat gold. Anything more than that or plating and the cost would be prohibitive. Still, I could be wrong.
As for the watch...no flat tire, which is a good thing, and yes,
@Jonny Kansas , the internals are nothing to write home about although the screen is a bit nicer (and actually larger), than the Moto 360. I wonder where the hid the sensors that are in the flat tire of the 360, or did they do away with them altogether? Another thing I don't like...the hash marks on the bezel. It takes away from the customized screens, many of which have their own hashmarks.
It doesn't appear to use wireless charging, opting instead for a custom 4 point contact stand. This means of course, that you're stuck using their charging stand, and if you want to charge in the office or on the run you'll have to buy extra stands from them.
I do like the styling. The addition of the curved drops where the watchband connects takes essentially the same shape and size of the Moto 360 and makes it look and feel even more like a normal watch, however it's still appearing about as thick.
I am very happy to hear they went with Sapphire for the crystal.