It's official now, Big Red is going to pay big bucks to purchase Yahoo. Verizon will announce its plans to acquire Yahoo Inc. for $5 Billion today. Verizon believes that adding Yahoo to its AOL asset will help them scale their internet presence along multiple verticals. The move will allow Verizon to combine data for their 100 million wireless customers which will help advertisers specifically target their users based on online behavior.
After the deal presses forward, it will need to receive shareholder and regulator approval, which is expected to go smoothly. Interestingly, not all of Yahoo's assets are included in the deal. Here's a quote with a few more details,
"The sale does not include Yahoo's cash, its shares in Chinese e-commerce giant Alibaba Group Holding Ltd (BABA.N), shares in Yahoo Japan, Yahoo's convertible notes, certain minority investments or Yahoo's non-core patents.
The Alibaba and Yahoo Japan investments are worth about $40 billion in terms of their market capitalizations, while Yahoo had a market value of about $37.4 billion as of Friday's close." ~ Reuters
What do folks think? Is this a smart move from Verizon, or are they paying too much?