It looks like LG is going deep on cross promotional advertising with the new X-Men: Apocalypse movie. The company is apparently going to release six different LG X branded phones, and each one will be modeled after various X-Men characters from the film.
Here's the breakdown of the specific variants:
- LG X power: Professor X
- LG X screen: Nightcrawler
- LG X style: Mystique
- LG X cam: Cyclops
- LG X max: Beast
- LG X mach: Quicksilver
You can see the full poster detailing the various phones in the thread below.