It is not completely amazing or unexpected that the Sapphire didn't scratch with either the keys or (even more important) the hardened steel knife. The fact is that Sapphire is a 9 on the MOHS scale of hardness, second only to Diamond (at 10), in its hardness and resistance to scratching. So it's no real surprise that hardened steel, which is a 7.5 to 8 on the MOHS scale would not scratch a Sapphire Crystal screen. In fact, the Sapphire screen could actually scratch the Hardened Steel if he had taken the edge and dragged it over the knife's blade face. It would also be able to dull the knife's edge by dragging the Sapphire screen's edge right down the blade edge
Gorilla Glass, by the very nature of glass is far less hard and therefore susceptible to scratching, yet is far more flexible and so, less susceptible to breakage. Yes, that video seems to show Sapphire being quite flexible, but that's mainly due to its sheer thinness. The crystal itself is still more stiff and hard, and therefore more susceptible to breakage than even Gorilla Glass 3.
In the image below, equivalent thicknesses of Sapphire glass and Gorilla Glass 3 were put to the test for strength. first, each was abraded (scratched) in an identical fashion. Then each was placed in a metered pressure test. In the end, the Sapphire failed at just over 160 pounds per square inch of pressure, whereas the Gorilla Glass withstood nearly 3 times the pressure, taking a whopping 436 pounds per square inch before the test was ended when it failed.
The best of both worlds could possibly come from an ultra-thin layer of Sapphire over another ultra-thin layer of Gorilla Glass 3 (or 4). Then the two combined would retain the best qualities of each while not also suffering from the worst aspects of each. Another possibility is that perhaps Sapphire could be coaxed to grow in its natural crystalline structure right onto the Gorilla Glass, making it essentially chemically bonded. This would truly innovate the screens we now use, but this is purely hypothetical and there may be very basic scientific reasons why they can't accomplish such (at least with present technologies).