Previously, Verizon's Droid Does ad campaign was very affective at getting people to notice the new Droids in the market. Now the Droids have been around for a while, and Verizon has decided to shift the focus of their Droid Does ad campaign to appeal to a wider and more educated audience. Their new campaign will be less "sci-fi with scary robots invading" and instead focus on a more practical and literal approach. Now, they are simply showing off the things that Droids can do to improve people's lives. Here's one of the first commercials above.