It looks like Sony is changing up their ad campaign for mobile devices. Their latest video ads for the Xperia Z3 are actually quite good. The first one above is called "The Journey" and it focuses on showcasing the impressive camera and waterproof capabilities of the Xperia Z3.
The second video is twice as long, but is meant to showcase the "Hi-Res" audio capabilities of the Xperia Z3. It deftly intertwines the life of a music preservationist with the new Sony phone as he uses it to reconnect an aging artist with some of his lost music from the past.
Enjoy!
