Apparently, Samsung thinks that Apple's new Beats deal is a big enough threat that they need a counter for it. In an attempt to gain a competitive advantage, Sammy just debuted their new lineup of headphones called "Level" with three new videos. Besides the usual touting of supposedly high-end sound quality, the new Level headphones from Samsung will also feature integration with the S Voice software on their devices. This will potentially allow you to accomplish certain tasks on your phone without ever getting it our of your pocket. The headphones also include gesture controls instead of physical buttons, which is rather unique and a bit head-scratching. On top of this feature, the Level headphones will also feature noise cancellation, which is not too surprising considering their intended purpose. Here are the three videos in the thread below. The first one with the "poet" is very odd, but the other two are fairly impressive if they will actually work that will in the real world.