HTC Claims The One Will be Their Only One (Flagship) This Year

Discussion in 'Android News' started by dgstorm, Feb 27, 2013.

  1. dgstorm
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    dgstorm Editor in Chief Staff Member Premium Member

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    HTC is finally getting serious about its marketing, and vows to make things less confusing for consumers. HTC’s Phil Roberson recently confirmed that HTC will avoid last year's marketing blitz of multiple One products, and instead will focus on targeted branding. Specifically, the HTC One will be the only flagship smartphone HTC will carry. That's not to say they don't intend to have other models, but any other device they bring to market will be for the mid-range and budget crowds. As far as the high-end segment goes, The One is the one.

    Hmmm... do you think their marketing department has a thing for the Matrix movies maybe? Regardless, it's good to see HTC finally get smart and adopt a wiser marketing strategy.

    Source: Phandroid
  2. shockracer
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    shockracer Member

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    If this phone doesn't come to VZW and is the only flagship one they will have then either they will lose a huge market share or they are laying and there will be one for VZW, thus making it "2" flagship devices not just one.
  3. skennelly
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    skennelly Active Member

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    Most likely if it comes to vzw, it will be the same phone with a different name.
  4. boidsonly
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    boidsonly Member

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    Who is HTC?...

    Never again.
  5. Garemlin
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    Garemlin Developer Relations

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    And be released long after it is relevant.
  6. xeene
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    xeene Well-Known Member

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    htc and blackberry will be owned by people's republic of china in upcoming future.
  7. kodiak799
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    kodiak799 Well-Known Member

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    I still think my Rezound is awesome (granted I'm running a JB rom)
  8. johnandroid
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    johnandroid New Member

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    wow 1.7GHz quad-core processor,today I read about Htc flagship,but don't forget the launch of Samsung Galaxy S4