Google Working on Replacing Cookies With Less Intrusive Tracking Method

Discussion in 'Android News' started by dgstorm, Sep 19, 2013.

  1. dgstorm

    dgstorm Editor in Chief Staff Member Premium Member

    Joined:
    Dec 30, 2010
    Messages:
    9,304
    Likes Received:
    2,909
    Trophy Points:
    478
    Location:
    Austin, TX
    Ratings:
    +3,072
    [​IMG]

    It looks like Google has been taking all the intrusive data tracking complaints seriously and is working on a solution. According to a report at USAToday, Google is developing something called anonymous identifier for advertisers (AdID), which will eventually be a replacement for the third party cookies which are primarily used today. Here's a quote with a few more details,

    The primary purpose of this new system would give users more control over how their data habits are tracked over the web. Their method would actually offer users the ability to limit ad tracking through browser settings and more. Here's another quick quote,

    What do you guys think of Google's potentially elegant solution?
     
  2. kodiak799

    kodiak799 Gold Member

    Joined:
    Feb 20, 2010
    Messages:
    5,499
    Likes Received:
    531
    Trophy Points:
    228
    Ratings:
    +623
    Elegant solution for whom? For Google as an end-around to people who've learned to deal with cookies and blocking ads, or for the user?
     
  3. johnomaz

    johnomaz Silver Member

    Joined:
    Jul 12, 2010
    Messages:
    2,837
    Likes Received:
    458
    Trophy Points:
    148
    Location:
    Central Valley, California
    Ratings:
    +525
    Current Phone Model:
    Note 5
    This also doesn't mean that all ad companies will use it. Cookies have been an issue for what, over a decade. I personally don't want anything tracking my internet whereabouts, anonymous or not. I understand that is big revenue for companies, but that doesn't mean they have the right to just do it because they can.
     
  4. leeshor

    leeshor DF Super Moderator Staff Member

    Joined:
    Jan 30, 2012
    Messages:
    3,892
    Likes Received:
    1,004
    Trophy Points:
    258
    Location:
    Norcross, GA - USA
    Ratings:
    +1,124
    They used to call something very similar "WEB beacons" Some are still being used by WEB sites to let them know you visited without needing a cookie.

    Google Analytics, which many companies depend on to determine where their WEB traffic is coming from and count visitors etc, does not work without cookies. In other words you don't count if cookies are off or denied.
     
  5. xsylus

    xsylus Active Member

    Joined:
    Dec 11, 2009
    Messages:
    892
    Likes Received:
    48
    Trophy Points:
    43
    Location:
    Tucson, AZ, USA, Earth
    Ratings:
    +51
    Current Phone Model:
    Sony Xperia Z3
    Perhaps they should also work on a more secure way of storing passwords in Chrome. :disappointed:
     
  6. mountainbikermark

    mountainbikermark DF Super Moderator Staff Member Premium Member

    Joined:
    Sep 5, 2010
    Messages:
    5,438
    Likes Received:
    1,978
    Trophy Points:
    478
    Ratings:
    +2,217
    It would still go through cyberdine, oops I meant Google, though. :(

    Support Our Troops!!!
    <><
    Notate