Google Considering More Controlled & 'Apple-Like' Approach with Nexus Line [Rumor]

Discussion in 'Android News' started by dgstorm, Feb 2, 2016.

  1. dgstorm

    dgstorm Editor in Chief
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    [​IMG]

    According to the latest rumors, Sundar Pichai, the current CEO of Android, and his colleagues might be considering switching up the strategy with the Nexus line to be more "Apple-like." Specifically, the rumor-mill is suggesting that Pichai wants Google to take more control of the direction of both hardware and software for the Nexus series of phones. Here's a quote with more of the details from the source of this rumor,

    "Google CEO Sundar Pichai and his lieutenants have signaled to colleagues and outsiders that the company wants to take greater control over its program for making “Nexus” smartphones, which are powered by Google’s Android software. The change would effectively reduce the level of involvement of hardware partners that make the phones with Google, a group which has included Samsung, Motorola, LG and Huawei."

    We can see two sides to this move. On the one hand, if Google takes more control over the hardware and software of Nexus phones, it could be a boon for reducing fragmentation and for increasing security, performance and reliability for Nexus Android devices. On the other hand, it's possible that the various potential Nexus OEMs (like LG, HTC, Samsung, etc) might balk at the idea that they have to give up more control to Google. It would do the Nexus line no good if no one wants to make it. Share your thoughts.

    Source: TheInformation
     
  2. LoneWolfArcher

    LoneWolfArcher Silver Member

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  3. Narsil

    Narsil Silver Member

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    Dear Sundar Pichai,


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  4. kinfolk248

    kinfolk248 Active Member

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    I dont care, just make a quality product... PERIOD...
     
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  5. Jonny Kansas

    Jonny Kansas Administrator
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    I don't see how this is a bad idea. I like the Nexus phones that have been made under the way things are now. I'm not seeing how they'd potentially be any less good of a device.
     
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  6. Dusty

    Dusty Silver Member

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    If the OEMs get mad and balk Google can just go ahead, buy HTC, and crank out in-house Nexus devices.
     
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  7. johnomaz

    johnomaz Silver Member

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    I am OK with this. Its not like they are saying every OEM has to do it, but their own devices will be controlled. I'm sure the bawking at it is because it will likely have a locked bootloader so ROMs can't be used but still, I haven't rooted my last two devices and have lived. I could have, dont' get me wrong but its become more of a headache than the couple things I liked to change.
     
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  8. wicked

    wicked Administrator
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    I like this idea. A lot.
     
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  9. LoneWolfArcher

    LoneWolfArcher Silver Member

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    And I hate it. Proving this approach will create fragmentation, not do away with it!
     
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  10. mountainbikermark

    mountainbikermark Super Moderator
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    I'm not clear on how it'll create more fragmentation other than possibly Google stuff vs everybody elses stuff using Android.
    I'm not for it for a differing reason though. I see it as Apple like in that more will be forced to be default, like Apple does, instead of the freedom to choose what we want as defaults. Shutting down mom and pop type app developers by forcing conglomerate company developers isn't moving forward to me.

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  11. 94lt1

    94lt1 Super Moderator
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    I think they should stand up to big red like apple has. That's for sure..but I think if they have a vision for nexus devices..they should pursue it. Ya never know...it might actually be a good direction..

    Make all the bloat removable..that'd be a nice step
     
    #11 94lt1, Feb 2, 2016
    Last edited: Feb 2, 2016
  12. Vepaot

    Vepaot Silver Member

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    Jesus that title scared me. You mention Apple and control in the one title, and I start freaking out thinking that they're gonna lock down the ecosystem.