OK, I see what you're saying. Your points about putting out devices that function properly and about abandoning phones without upgrades are definitely valid in my book so I now understand why 52 devices a year would not be a good move. As far as the lemon, I've had my share of D3 hardware issues but it was ironed out rather quickly through Verizon's warranty program. As long as your phone hasn't gotten wet and is in good shape, they'll send you a like new replacement. I recommend it because I am now happy with my D3.