I bought my RAZR Maxx and secured my unlimited plan for at least another 2 years. I'm sure its my last subsidized phone from Verizon BUT I'm so glad i got the Maxx with its longer life battery I simply couldn't deal with a "normal" battery, or swapping them, or plugging in all the time. I could care less if a phone had quad processors and Jelly Bean or Key Lime Pie, I wouldn't give up my phone or plan. I would dare say even if my phone was not subsidized, I would gladly have paid full price. Look at my data use and do the math. My monthly cycle isn't even over yet. Did you lose or give up your unlimited plan and wish you still had it? How about your choice of phone? How is your "limited plan" governing your phone use?