1. You want that $100.00 in your pocket or an Amazon Fire TV don't you? Well here's the deal. With our new updated look we are in desperate need of an updated logo. The 'old' one has certainly served us well, but it's time. Find all the details here: bit.ly/1q0k6Wa
  2. DroidForums.net is currently undergoing a major software upgrade. If you are experiencing any problems logging in please: Contact Us

Android Tablets Chew 30% Out of iPad's Marketshare

Discussion in 'Android News' started by dgstorm, Jul 21, 2011.

  1. dgstorm
    Offline

    dgstorm Editor in Chief Staff Member Premium Member

    Joined:
    Dec 30, 2010
    Messages:
    6,767
    Likes Received:
    1,148
    Trophy Points:
    113
    Location:
    Austin, TX
    [​IMG]

    A new study from Strategy Analytics indicates that Android tablets have finally started to take a bite out of the fruit of the iPad. According to their numbers, Apple's iPad shipments fell sharply during Quarter 2, and Android Tablets were the reason behind it. Android tabs rose from a paltry 2.9% marketshare during the 1st quarter, to a whopping 30.1% during the second quarter. Contrast that with the iPad that went from 94.3% marketshare in Q1 down to 61.3% in Q2, and you can see directly where 'Andy' is eating his snacks.

    Technically, Apple has still sold over twice as many iPads than Google has Android Tablets, at 9.3 Million to 4.6 Million respectively; however, that's because it was Apple's market to begin with, and their market to lose, since they pioneered it in the first place. It has to be alarming to Steve Jobs and Co. that Android was able to make such a dramatic jump in such a short amount of time. And, it's only going to get worse, since Amazon plans to get into the tablet market in a big way later this year.

    Here's a quote from Neil Mawston, director at Strategy Analytics,
    Indeed, if Amazon can earn the respect of Android lovers and, more importantly, regular consumers, then we could easily see Android tablets overtake the iPad as early as next year.

    Source: AndroidTablets.net via CNet
  2. czerdrill
    Offline

    czerdrill New Member

    Joined:
    Jan 2, 2010
    Messages:
    4,828
    Likes Received:
    12
    Trophy Points:
    0
    This is units shipped to vendors and not sales to customers. Apple has sold every iPad it made and then some. What this is pretty much saying is that Android OEMs have created a crapload of android tablets haha...it doesn't mean that they're successful though necessarily.
  3. Limbwalker
    Offline

    Limbwalker New Member

    Joined:
    Aug 28, 2010
    Messages:
    142
    Likes Received:
    1
    Trophy Points:
    0
    Location:
    Gator Country
    Wait until this time next year . . . dancedroid
  4. Skull One
    Offline

    Skull One New Member

    Joined:
    Mar 11, 2010
    Messages:
    760
    Likes Received:
    6
    Trophy Points:
    0
    This quarter two report also doesn't take into account that Apple had issues keeping up with production related to both the earth quake and switch over from iPad 1 to iPad 2 production.

    And czerdrill is 100% correct. Apple's numbers actually reflect the ones SOLD to customers. Android's can only claim number shipped to distribution chains. Android isn't taking a bite out of anything yet when it comes to tablets.
  5. spillner
    Offline

    spillner New Member

    Joined:
    Jan 8, 2010
    Messages:
    405
    Likes Received:
    2
    Trophy Points:
    0
    Location:
    Western NY
    Apple is the one of the most profitable and successful companies on the planet. Unless their devices start giving people AIDS, nothing will change that.
  6. Bear in NM
    Offline

    Bear in NM Active Member

    Joined:
    Nov 12, 2009
    Messages:
    1,389
    Likes Received:
    1
    Trophy Points:
    38
    I have to go with Skull and CZ on this one. We will know Apple is starting to feel the pinch when they start initiating tablet lawsuits against other makers......:)

    Craig
  7. kodiak799
    Offline

    kodiak799 Well-Known Member

    Joined:
    Feb 20, 2010
    Messages:
    4,746
    Likes Received:
    204
    Trophy Points:
    63
    So it's what, 20-25%? Let's not make too much out of "shipped" vs. "sold". It's not like there are millions of Android tablets sitting on the shelves never to be sold.

    The bigger issue is probably production issues with the IPad. If people can't find an IPad, they may be settling for an Android tablet.

    That said, I'd trade my IPad for an Asus transformer or slider in a second. Without a keyboard they are absolutely a toy - not as mobile as a smartphone, but the bigger screen can be nice.
  8. czerdrill
    Offline

    czerdrill New Member

    Joined:
    Jan 2, 2010
    Messages:
    4,828
    Likes Received:
    12
    Trophy Points:
    0
    We heard this same report in January where they said Android suddenly had 22% tablet share in two weeks. That was also proven as a little premature and only reflected shipments to vendors. There is no way android tablets have anywhere near 30% tablet share. To go from 2.9% to 30% share in one year, would imply a 4500% increase in android tablet sales. (Doubtful) Why no numbers from the OEMs if that was the case? We already know that Samsung did a little misleading with their sales numbers on the Galaxy S tab, and the other android tablets have all pretty much failed too. So where are these Android tablets being sold and if they are being sold like that, where are the numbers and why aren't they being disclosed by the OEM? I mean someone's gotta be selling them, right? In Apple's case the number they ship is the number they sell, 9.25 million, which they specified on their earnings call.

    This story really amounts to nothing.
  9. kodiak799
    Offline

    kodiak799 Well-Known Member

    Joined:
    Feb 20, 2010
    Messages:
    4,746
    Likes Received:
    204
    Trophy Points:
    63
    Well, assuming people generally stick with the same platform, there are an awful lot of Android owners out there who would be looking for a tablet when they decide to pull the trigger.

    That % needs to be validated, but such growth would not be the least bit surprising given that Android is heading toward double the IPhone market share.

    Unless those numbers are flat wrong, I don't think you are going to find a huge difference in the shipped vs. sold, some timing issues but directionally insignificant. This is the doubting thomas with the smartphone growth all over again. It's inevitable and not a question of if but when.
  10. czerdrill
    Offline

    czerdrill New Member

    Joined:
    Jan 2, 2010
    Messages:
    4,828
    Likes Received:
    12
    Trophy Points:
    0
    but you're asking me to believe that android tablets, that have historically failed so far, have had that sort of increase in a years time. its not the same as the phones, which haven't failed. people are actually buying the phones, there's no proof that the tablets are being bought.

    the numbers presented in this article are a little silly really if we try to compare shipped to sold considering what we know about android tablets...like i said who's selling all those tablets?
  11. debdroid1a
    Offline

    debdroid1a New Member

    Joined:
    May 19, 2010
    Messages:
    847
    Likes Received:
    6
    Trophy Points:
    0
    Kmart had some cheap tablets that they couldn't keep in stock. A lady that I follow on twitter picked one up and her and her daughter loved it. Toys R Us is selling Android tablets.
    Walmart sells them.
    Target sells them.
    Amazon sells them.
    And various other online "stores".

    Not saying all these tablets are great. In fact, wasn't there something about Augen company disappearing...:icon_eek:... that's the cheap one kmart had for under $200.
  12. OneTenderRebel
    Offline

    OneTenderRebel New Member

    Joined:
    Mar 31, 2010
    Messages:
    3,326
    Likes Received:
    63
    Trophy Points:
    0
    Location:
    Hampton Falls, NH
    The problem with all the Android tablets out right now is they all have major flaws. I know everyone who owns a android tab is going to jump down my throat and tell me how perfect their's run and how they have zero issues but it has been widely reported of all the issues each tab has had. To be fair every android tab right now is a first generation, Samsung is just now putting out 2nd gen tabs so we shall see how those are. It's why I haven't jumped to buy one yet. I am excited to see what Moto's next tab will be like because the Xoom was an utter failure that they rushed just to release something to compete with the iPad2. I have high hopes for Android Tablets but nothing has been even close to being an iPad killer.
  13. lightsout
    Offline

    lightsout New Member

    Joined:
    Jul 1, 2011
    Messages:
    27
    Likes Received:
    0
    Trophy Points:
    0
    I'm curious what major flaw the transformer has?

    Sent from my DROIDX using Tapatalk
  14. OneTenderRebel
    Offline

    OneTenderRebel New Member

    Joined:
    Mar 31, 2010
    Messages:
    3,326
    Likes Received:
    63
    Trophy Points:
    0
    Location:
    Hampton Falls, NH
    you know I almost was going to put an asterisk that said minus the transformer. That would be the one tab I would buy if I were going to
  15. czerdrill
    Offline

    czerdrill New Member

    Joined:
    Jan 2, 2010
    Messages:
    4,828
    Likes Received:
    12
    Trophy Points:
    0
    No I meant who's actually selling these tablets...it's one thing to have them on sale but someone or some tablet has to be selling pretty nicely for the market to have a 4500% increase YOY....my point is that this report is only talking about shipments. there's no way android tablet share is 30% or even close. How could it be? No tablet has come remotely close to matching iPads success, and all of them as a collective unit are outsold by the iPad quite handedly. So where is this 4500% increase coming from?
  16. kodiak799
    Offline

    kodiak799 Well-Known Member

    Joined:
    Feb 20, 2010
    Messages:
    4,746
    Likes Received:
    204
    Trophy Points:
    63
    Isn't the market for tablets doubling or tripling this year? And there are now how many more Android options out there? A key difference with smartphones is also you don't have nearly the same issue with Android adoption.

    Asus can't make enough tablets, something like 400k of the Transformer alone which would be 5M units for the year (but probably only 1-1.5M to date). The Xoom grossly underperformed expectations, but they've still sold a bunch. Same goes for the Galaxy tabs.

    There's a lot of tablets out there. Unless their shipments number is wrong, there simply isn't going to be 15M shipped while only a few million have sold. Maybe they erred on the shipments, but it's not very logical to think sales aren't tracking pretty closely with shipments. Even if only 2/3 are selling, that would still be 20%. Question the accuracy of the shipments number, but implying that 80-90% of these aren't selling just isn't very rational.
  17. debdroid1a
    Offline

    debdroid1a New Member

    Joined:
    May 19, 2010
    Messages:
    847
    Likes Received:
    6
    Trophy Points:
    0
    These are posts where people on this forum said they bought an Android Tablet:

    People went and got this deal:
    Acer Iconia Tab A500 For $400 From Target + $50 Giftcard Starting July 17th

    Or this deal:
    Staples Offers $100 Off Coupon for Tablet Purchases

    Or they took the staples coupon and got the Acer Iconia Tab
    Target's Amazing Sale: Acer Iconia A500 Tab for Only $350 Bucks!

    Or bought a different tab all together
    Toshiba Thrive Tablet On Sale at Best Buy Sunday; Already on Newegg for $430

    These are the most recent that I've read.
  18. kodiak799
    Offline

    kodiak799 Well-Known Member

    Joined:
    Feb 20, 2010
    Messages:
    4,746
    Likes Received:
    204
    Trophy Points:
    63
    That supports Czerdrill's point about them not selling, but it also shows they ARE selling just having to be heavily discounted to move units. If they were really selling that poorly or unprofitable, orders would have fallen off a cliff and thus so would shipments. So either the shipments number is wrong (entirely possible), or they are in fact being moved (and the IPad production issues is probably a big reason why).
  19. debdroid1a
    Offline

    debdroid1a New Member

    Joined:
    May 19, 2010
    Messages:
    847
    Likes Received:
    6
    Trophy Points:
    0
    Umm.. Everything in the universe is put on sale eventually. I remember ads for the iPhone 3gs for $99 (just recently when the i4 went to Verizon). So it's no wonder tablets go on sale. I want something on sale or at a reasonable price. I think everyone wants a deal. Nothing wrong with that.
    This means they are selling.
    If you look at some of those posts and others, some got the deal because that's what everyone wants. One even went back to BB and asked if they would honor the coupon for a tablet they all ready bought NOT on sale. BB did that.
    Again, I see no problem with sales or deals. If you want to pay full price, go for it.

    On another board for those who aren't computer techies (well some might be), they asked which Android talbe they have, these were the replies (again, sold items):
    Acer Iconia 10-inch
    Archos
    Asus
    Galaxy Tab 10-inch
    Galaxy Tab 8.9
    Galaxy Tab 7-inch
    Gome Flytouch II - Rooted
    HTC EVO View
    HTC Flyer
    Nook Color - rooted (B&N)
    Notion Ink Adam
    Viewsonic gTablet 10-inch
    Xoom (Motorola)
  20. kodiak799
    Offline

    kodiak799 Well-Known Member

    Joined:
    Feb 20, 2010
    Messages:
    4,746
    Likes Received:
    204
    Trophy Points:
    63
    But the 3GS and even IPad1 went on sale AFTER newer Apple models were out. Some of those sales are on pretty new items, so it is an indicator of lackluster sales. Not that Apple is the best comparison because I doubt they would allow any such offers on the IPad - you don't retain premium market positioning when retailers offer discounts to move inventory.