So it seems Apple is becoming quite bold by doing this. They def have the money but can they do it?
Google's money is nothing like Apple's. Anyway, the only hope for this is if Apple's patented networking system mentioned in the article is some kind of system that uses minimal infrastructure at a very low cost point. Unless they offer unlimited data, odds are they aren't going to pull away VZ customers who are grandfathered in or Sprint/T Mobile users who like bang for their buck, and unless they can offer amazing amounts of coverage they aren't going to pull in serious business consumers who need their network to be available anywhere, anytime.
I have no doubt that there will be some kind of research put into this beforehand, but as I don't recall Jobs mentioning anything of this sort before his death I can only assume that this is the brainchild of some new higher ups who think they know the way. Apple does well, Jobs is removed, Apple goes to the brink of destruction; is someone looking to make this round two? Based on currently available data there just doesn't seem to be anything intelligent about this move, but time will tell.
Edit: the other question is will the be an iPhone only network? Certainly would cut down on the number of reps you need when everyone coming in is looking to get a Model T in black.
What is best in life? "To crush your enemies, to see them driven before you, and to hear the lamentations of their women."