Verizon: Unlimited data plans temporary | Sacramento Business JournalVerizon Communications Inc. chief operating officer Lowell McAdam confirmed Tuesday that its $30 unlimited data plan will remain in place for the launch of iPhone sales.
But he also said this is a temporary situation that has more to do with competitive positioning to lure existing U.S. owners of the Apple Inc. devices to Verizon Wireless.
A number of iPhone users now have grandfathered plans with AT&T Inc. (NYSE:T) that offer unlimited data use. AT&T stopped offering the plans last year on the iPhone, saying it was concerned that its network couldn't handle the increased data loads of the iPhone.
McAdam promised in a conference call with analysts Tuesday that Verizon's Feb. 10 iPhone launch will go smoothly and that he is confident its network can handle the expected increased data loads.
He reiterated, however, that the company will move to tiered data plans in the future.