There has been a bit of buzz surrounding Verizon Wireless' early store closures scheduled for Sunday 6/26, as reported by Droid-Life.com. Today it seems that Droid-Life has disclosed the reason behind the early closings!
First and foremost, Verizon Wireless will be announcing their summer ad campaign, "Rule the Air". Subsequently, Big Red will be dropping "Wireless", and simply referring to itself as Verizon. According to Droid-Life, this will be simply for the advertising campaign, and should not be considered a permanent name change.
Secondly, there is rumors that Verizon will focus these super-secret meetings on their Droid line of phones, dubbing this summer, the "Summer of the Droid". Furthermore, the IPhone 4, as its predecessors, will be once again denied by the nation's largest 3G network.
So what do you guys think of the re-branding? Let us know
Sources: Droid-Life.com and Engadget.com
Ad Campaign photo via Engadget.com