DigitalOptics Announces First mems|cam Purchase Order by OPPO, a Leading China Smartphone Maker
SAN JOSE, Calif. – Oct. 8, 2013 – DigitalOptics Corporation (DOC™), a wholly owned subsidiary of Tessera Technologies, Inc. (NASDAQ: TSRA) announced today that Guangdong Oppo Mobile Telecommunications Corp., Ltd (OPPO), a leading Chinese smartphone OEM, has placed the first mems|camTM volume production purchase order.
The mems|cam module provides speed, power, and precision advantages compared to VCM (voice coil motor) camera modules and enables highly differentiated features when coupled with DOC’s world-class software.
“We are proud to announce that OPPO and DOC are exclusive launch partners. OPPO will be the first smartphone OEM to incorporate mems|cam products in volume,” stated John Thode, president of DigitalOptics Corporation. “OPPO has an excellent premium brand in China as demonstrated by the September 23 launch of the innovative N1 Smartphone platform. Integrating mems|cam modules into OPPO’s best-in-class smartphones will bring an exciting computational imaging user experience that further delivers on OPPO’s brand promise.”
There has been speculation on who would be the first to bring the significant benefits of mems|cam to the mobile imaging market. Last week, several technology news blogs reported that mems|cam was first being brought to market in another smartphone platform. Those reports were inaccurate.