Breakfast beats worrying.
Maybe having two Windows 8 phones will help them out. As others said, poor advertising, poor updates, and poor rollout of top tier devices. Time to make a change.
Beats was a stupid investment. Even stupider was pulling away from it. Getting Beats headsets with your phone separated HTC from the pack, but they stopped packing them altogether. Now you get Beats software integrated with your phones. Great, I get a more bassy sound.
And Sense has not kept up with the others. It's slow, laggy, an dorky looking now. Samsung and Moto have breezed past HTC with their UI improvements and innovations. The Galaxy SIII is looking like a game changer. Not only is it still the best phone out there, it is available on every carrier and looks exactly the same everywhere you go. With this strategy and a terrific marketing campaign Samsung built themselves a brand, which HTC did the old fashioned route with the One X, giving exclusivity AT&T and putting out a cracked out verison of the One X on Sprint (rebranded as the "HTC EVO 4G LTE", what a terrible name- confusing since there was already an "HTC EVO 4G." The average consumer, I'd venture to guess, would suspect that the two ere the same phone. How they let Sprint talk them into that one I'll never understand). Add in the Note and now the Note II, why would anyone want an HTC device? Also, their marketing is terrible. Has anyone ever seen an ad for the One X or the EVO 4G LTE? I haven't.
The Nexus rumors make a ton of sense (no pun intended). HTC gets a chance to break away from their Sense UI, trusting Google to polish their OS, and they also get to build a semi-phablet phone to compete with the Note II. As much as I hate my Thunderbolt and would never get another HTC device again, I hope HTC turns it around and has better luck going forward. They were a huge part during Android's early years, making the first Android phone (the HTC G1), the first Nexus, and breaking the barrier for phone size when they released the EVO 4G. I just hope they don't get bought out by Microsoft or something, and we have to say good-bye to HTC forever..
I'd say one of their mistakes (that other Android mfrs are also making) is they tweak a phone and give it a different name so the carrier can promote "exclusive" devices. Problem is, you lose scale on your marketing/advertising and the carriers do not promote phones equally.
Sammie is the only one with the scale and profitability to compete with Apple's advertising. They also leverage their "S" series. Moto and HTC are really asleep at the wheel in that regard.
By them leaving all their top tier X line smartphones from Verizon and just going with AT&T and Sprint has not helped them one bit, how can you ignore the largest LTE network in the USA. Looks like their panties are still in a bunch from the Rezound flop on Verizon "which was not Verizons fault" but HTC's late introduction of the device. And don't get me started on the Beats flop, what a wasted $300 million. And they should abandon the non removable under powered batteries in their new line of smartphones.
btw its not verizons fault for not updating them its the companies when i worked for verizon they dont hit a button to send update...... the manufacturer sends its out via the network by user.... i blame poor management with pumping as many phones out with similar specs out its capitalism if you fail to dominate all the time your company will fail
really they need to do something about sense laggin up and the bloatware with all their phones and headphones shouldnt sell the phone they need to do something no one else is doing(saying this as my broken tb and eris lay next to my 2 galaxy nex)
IMHO, Sense is an abomination, just like Moto's skins (and yes, I mean the newer stuff also). BUT, that remains MY opinion, and everyone has their own.
Ya for most people it's a turn off, but being a college kid Beats Audio is the cool thing to have. It is apart of being a hipster nowadays.Quote:
Originally Posted by Byakushiki
I love some of the reasons you guys think HTC is failing because of. Not being able to use 3rd party tether apps? Yea, I don't think so.
Enthusiasts always think it's those little niche items that kill a brand. Heard the same thing about Saab when it was failing. "They would have been saved if they made an AWD car earlier.". Yea, not.
It's not Sense. Which I still love BTW.
It's not tiny batteries, or BEATS audio.
Someone on the first page nailed it. The guy who said "tiny battery in his point 2" was correct on his point 1...
One simple thing. The same thing that made Apple great, and is making Sammy great, is killing HTC.
M A R K E T I N G.
The brilliant decision to bring your flagship to just ONE carrier initially. Then expand it to a bit player carrier and ignore VZW.
Then to make commercials with a guy parachuting out of a plane and making this your killer feature:
"You can take a picture WHILE YOU ARE SHOOTING VIDEO!!!! Cool huh?"
NO HTC! Do you do ANY research? WHo was the LONE uber nerd clamoring for that feature????
Anybody EVER shooting a video and thought to yourself: damn I wish I could take a still picture right now.
They came out with the Rezound and advertised what a killer music player it was and??? They sold a bunch!
Totally dropped the ball with the marketing "angle" on the ONE and the ONE X, AND the Droid Incredible 4g LTE. Anyone seen that thing advertised AT ALL? Anybody besides us enthusiast even KNOW that phone came out???
It's saying something when HTC can lose a HUGE fan... like me.
Back to Moto or Samsung for me come April. Still waiting on that August release date for ICS on my Dinc2....