How a company can sell 42 million units, and still lose 70 million baffles me.
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I'm not surprised.
Moto didn't really release anything huge phone wise till around the end of Q3. Sure you had the ATRIX, but after that I believe their next big phone was the Bionic. ATRIX came out like in Feb. and Bionic in September. Then you had the RAZR in like Nov.
XOOM didn't exactly live up to expectations either.
When you compare last year to this year with Moto, it was kind of blah.
^^^Moto mobility lost money last year, too. There's a reason they are being sold - typically struggling companies don't sell-off their best divisions.
The dumb phones and tablet flops are probably big drivers of the losses. And, like I said, they are probably not realizing nearly the return on smartphones they could because with all the models they aren't getting scale on neither components nor R&D.
Its kind of harsh to try and convince the sale based on an element which 99% of people have no interest in. I'm more concerned with where motorola is spending the billions in revenue these 40+ million devices have generated.
I think it's due to poor release dates. I _don't_ think it's due to having locked BL at ALL. Only a small percentage of people know or even care about that.
I think it's because they thought that they could say they were going to release a major phone in February, only to release it what in September? Then released another phone on top of it, and yet another on top of that? o.0 You can't always outsmart your customers.
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