FYI - you guys may want to read the fine print here:
1. Specifically target ads to you on your phone
2. Use the information in some kind of marketing or business report.
So you can opt out - but don't be lulled into thinking Big Red will NOT TRACK YOUR EVERY MOVE.....
There's the first problem - you don't BUY a phone - you basically RENT a phone since they subsidize the hell out of them and encourage you to upgrade and renew your contract every 2 years.
I have no problem with people putting ads in freeware to help make sure it's free and I support holding out "bonus" features too.