the feeling i got from the commercials before i read this article
New Apple 'Genius' Ads: Hit, Miss, or Insulting? | News & Opinion | PCMag.com
as, are they claiming that their followers dont have a clue as to what they are doing?
i think their commercials are quite funny.
Edit: link was there just made it stand out more now.
all 3 videos are at the bottom of the article