That's great! I believe this sort of thing will become much more common in the near future.
That's really odd but cool to see it for the Android and not for the iPhone. LOL
Was able to scan the posted picture to link. Cool!
Wow! I remembered that they had the barcode on their webswite, but on the actual channel? That's nuts. :D
How long before tv adds will have barcodes linking to web sites.